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Become The Contractor
Everyone Calls First
— And Last.
- A website that makes you look like the only real option
- Paid ads that generate exclusive homeowner leads
- AI follow-up running 24/7 so no lead goes cold
★★★★★ Trusted by $100M+ in client portfolio value
Apply for a free strategy call
We build the system that turns your trade into a lead machine. Takes 60 seconds to see if you qualify.
Contractor type:
We specialize in home improvement contractors.
Trusted by
$100M+ Companies
3 Industries. 1 System. Only King Shit. Across Real Estate, Hospitality, Roofing, and now Home Service.
We Make
Homeowners ForgetYour Competitors Exist.
- More Local Traffic
- Best Quality Leads
- Get More Calls
- Sell More Jobs
- Win Local Trust
- Show Up First.
- Look The Best.
- Never Miss A Lead.
- Close More Deals.
Right now, your best jobs are
going to someone else.
Not because they’re better. Just that they showed up First & Best.
Homeowners look you up and leave in 5 seconds.
Your site is the first thing they see. If it looks old, they assume so are you.
- Outdated site loses trust before you say a word
- Homeowners click back before you know they were there
- The legit-looking contractor gets the call
yourcontractorsite.com
Avg. time on site
6s
You’re paying for leads your competitors already washed.
Shared lead platforms don’t sell you a job. They sell you a race you’ll never win.
- Same lead sold to every contractor in your zip code
- First caller wins — you’re rarely first
- You’re paying for rejection, not real leads
New Lead · Roof Repair
Just submitted
Called
Called
You
By the time you call, it’s already gone.
The contractor ranking above you isn’t better. He just has better marketing.
When a roof leaks, homeowners don’t scroll. If you’re not at the top, you don’t exist.
- Top rank = top of mind, every time there’s a job
- Your competitor gets the call, the job, and the review
- His ranking compounds month over month. Yours doesn’t.
#1
Above the fold
Gets the call.
Gets the job.
Gets the 5-star review.
Homeowners never scroll here.
THE LION SYSTEM
Built to Win More of Everything
Traffic. Trust. Conversion. Three levers, one system,
wired together from day one.
Leads this month
3×
vs. organic alone
Paid Traffic
Meta & Google Ads that put you in front of homeowners the moment they need you.
Meta Ads
BEST VALUETargeting homeowners in your service area
Google PPC
Capturing high-intent searches
Google LSA
Pay per lead, not per click
3×
more leads than organic alone
yourcompany.com
6s
first impression
Brand System
A website, social media, and GBP profile that makes you look like the real deal you are.
Trust signals front and center
So homeowners feel safe calling
Owner-led branding
Closes the anonymity gap
Built to win the 6-second decision
Before they click back
6s
to win or lose a homeowner’s trust
New Lead
AI Lead System · Now
Calling in
60s
Hi! We got your request. Calling now.
Perfect, I’ve been looking for a roofer.
AI Lead System
Instant call back, automated lead nurture, follow-ups, and review collection running 24/7.
Instant SMS callback
FASTEST RESPONSEWithin 60 seconds of every lead
Automated follow-up
If they don’t respond, we keep trying
Review request
After every closed job, automatically
60s
average callback time
The $100M Standard
Parv has personally overseen builds for companies worth $700M+.
This is what that looks like.
LPM
Residential Property Management
Yellow Creek Roofing
$10M Roofing Company
Built for your trade.
12 Industries. One System.
Meet The Maker
Parv Joshi
Founder & CEO
Most agencies will beg you to go with them.
I won’t.
My name is Parv Joshi — Founder of Hometown Lions.
Before this, I built marketing systems for $100M+ Hospitality & Real Estate Investment companies. I’ve sat inside premium operations and learned exactly what separates the brands everyone knows from the ones nobody remembers.
When I looked at home service, I saw one thing…
Brilliant contractors. Terrible brands. Being robbed blind by agencies that never gave a damn.
That ends here.
We know exactly what makes a homeowner pick up the phone and call. And exactly what makes them scroll right past you.
We don’t stop until you’re the only name your market knows.
Things will be different now.
Welcome to Hometown Lions. 🦁
LARGEST CLIENT BUILD
Nova Holdings, LHM
MORE LEADS
vs. organic traffic alone
DAYS TO GO LIVE
From intake call to launch
Meet The Pride
Jay Haren
Co-Owner & CTO
Manav Desai
VP of Sales
Vedant Joshi
AI & Ads Architect
Maahi Bhatt
Head of Social Media
Jay Mali
VP of Marketing
What our clients say, see for yourself.
“Parv came in and completely changed the way we present ourselves to investors. It’s not just a website, it’s a statement. He & his team made us look like a billion-dollar firm because we are one, and now, everyone else sees it too.”
Co-founder, Nova Holdings & Investments
$700M Real Estate Syndication
“We’ve been in business for decades, but no one ever captured our true value like Parv did. He & his team made the brand feel premium, powerful, and built for the next level. Since launching, we’ve had more serious interest from partners, investors, and clients than ever before.”
Co-founder, LHM Companies
$300M Hospitality Management Group
“I wasn’t expecting much when we first spoke. But what Parv & Jay delivered blew me away. The site feels high-end, like something no other contractor around here has. Homeowners trust us more. Leads have gone up. People say they chose us because of how we looked. That says everything.”
Founder, Yellow Creek Roofing
$10M Roofing Company
“Parv came in and completely changed the way we present ourselves to investors. It’s not just a website, it’s a statement. He & his team made us look like a billion-dollar firm because we are one, and now, everyone else sees it too.”
Co-founder, Nova Holdings & Investments
$700M Real Estate Syndication
“We’ve been in business for decades, but no one ever captured our true value like Parv did. He & his team made the brand feel premium, powerful, and built for the next level. Since launching, we’ve had more serious interest from partners, investors, and clients than ever before.”
Co-founder, LHM Companies
$300M Hospitality Management Group
“I wasn’t expecting much when we first spoke. But what Parv & Jay delivered blew me away. The site feels high-end, like something no other contractor around here has. Homeowners trust us more. Leads have gone up. People say they chose us because of how we looked. That says everything.”
Founder, Yellow Creek Roofing
$10M Roofing Company
From intake call to live system.
Four steps. Seven days. Done.
Intake + Brand Capture
- Logo, photos, assets collected
- Brand voice and positioning set
- All copy written to close
Build + QA
- Site built to your trade niche
- QA on every page and form
- Revisions until you sign off
Systems Go Live
- Google Business Profile optimized
- Meta + Google campaigns activated
- AI callback + follow-up wired
Launch
- Site, ads, and AI live together
- Day-one performance tracked live
- First lead confirmed
Built for the exact moment
Homeowners need you most.
WEB DESIGN
AI Smart Website
Your website is your 24/7 salesman. Premium, conversion-focused sites built around the exact moments homeowners need you.
- Relevant keyword optimized pages
- Trust signals and owner identity
- Instant call back system baked in
- Custom to your market and trade. Not a template.
PAID ADS
Highly Qualified Leads
Meta Ads, Google PPC, Google LSA. Best Quality, Exclusive Homeowner Leads. We audit before spending a dollar.
- Meta Ads — Facebook + Instagram
- Google PPC + Google LSA
- Exclusive leads, not shared
- Full pre-spend audit on your market
AI AUTOMATION
AI Sales Systems
Instant call back, automated follow-up, review requests, inbound lead inbox, custom sales CRM.
- 60-second callback on every lead
- Automated follow-up if no answer
- Review request after every closed job
- Technician inbox — all in one place
SOCIAL MEDIA
Strategic Organic Content
Content that keeps you top of mind in your market. Trust-building, brand authority, community presence.
- Trust-building content
- Brand authority in your local market
- Community presence that compounds
- Not just posts — a real strategy
GOOGLE BUSINESS PROFILE
Local Maps Domination
Your Google Business Profile is the first thing homeowners see. We make sure it converts.
- Full profile setup and optimization
- Review generation strategy
- Photo and post management
- Local SEO ranking boost
More Installs.
More Revenue.
More of Everything.
Your Numbers
Adjust your ad spend and average job value to see your revenue potential with the HTL system.
Performance Benchmarks
Same ad spend. Radically different results.
Industry
Average
HTL
System
Industry Avg
$16,000
/mo
$192,000/yr
With HTL
$96,000
/mo
$1,152,000/yr
Additional Revenue / Month
$960,000/yr additional
Ready to turn these numbers into reality?
Get 10X ROI with
“THE LION SYSTEM”
in 100 days...
or you don’t pay.
In your first 3 months with us, we’ll generate at least 10X your investment in booked jobs. And if we don’t, we work for free until we do.
At an average job value of $15,000, it only takes a handful of booked jobs to clear 10x. Most clients hit it well before month 3.
Frequently asked
questions.
Still have questions?
Book a call. We’ll answer everything — and tell you straight if we’re not the right fit.
We don’t publish pricing because every build is custom to your market, your trade, and what you’re trying to accomplish. What we charge reflects what it costs to do this right — not what the cheapest agency will quote you. Book a call and we’ll walk you through it clearly.
Yes. Full stop. We don’t sell the same lead to three contractors and watch you fight over it. When a homeowner in your market contacts you through our system, they’re your lead. Not shared, not resold.
You do. The website, the ad creative, the automations, the content — all of it belongs to you from day one. If we ever part ways, you leave with everything intact.
Paid ads typically take 4 to 8 weeks to find their stride. The first few weeks are data collection — the algorithm learns your market, your audience, your service area. After that, performance compounds. Anyone promising results in week one is lying to you.
$100 per day is the floor. Below that, the algorithm doesn’t have enough data to optimize and you’re just burning money. Most of our clients run $150 to $300 per day once their campaigns are dialed in.
If we deliver a site that doesn’t meet your expectations within 30 days of going live, you get a full refund. No questions, no conditions. We stake our reputation on every build — if it doesn’t represent you at the level we promised, the risk is on us.
No. We’re selective. We work best with established home service contractors doing $1M or more per year who are ready to grow, not testing the waters. If you’re not a fit, we’ll tell you straight on the call.
Meta Ads (Facebook and Instagram), Google PPC, and Google LSA. We decide the right mix based on your trade, your market, and your budget. Some trades crush it on Google. Others dominate on Meta. We know the difference.
Typically 2 to 4 weeks from kickoff to launch. We move fast without cutting corners.
You do. It's your business we're scaling — not ours. You fund it. We grow it.
Our active client portfolio includes $500M+ hospitality enterprises, regional hotel groups, and premium property management firms. We don't dabble — we dominate the markets we enter.
Yes. Every project includes 30 days of post-launch support. For ongoing maintenance and updates, we offer flexible monthly packages.
Get in touch. Let us talk. If you're serious about dominating your market and you're a good fit, we'll skyrocket your business and make your competitors disappear.
Stop Losing Jobs.Become the Hometown Lion.
We win only if you win.
at any price point.
Not a generic agency.